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Every year, potato chip maker Lay’s launches a new flavor in China, and this time it seems like they have a real winner on their hands – pepsi-chicken, a very popular dish in the world’s most populated country.
Who new Pepsi and chicken go so well, together, right? Well, the Chinese, apparently. Chicken wings tossed into a wok and caramelized in soy sauce, spices and cola is a simple and common recipe in China, and PepsiCo. wants to capitalize on its popularity by using it as the newest flavor for Lay’s chips. It might sound more like a recipe for disaster to us westerners, but bizarre flavors aren’t exactly new to China. In years past, lays has released a range of unusual flavors, including lemon tea (subtle), cucumber (cloying) and hot-and-sour fish soup (fishy). Knowing that, I think I might find pepsi-chicken potato chips almost edible. According to AdAge, “in potato-chip form, the [pepsi-chicken] flavor is vaguely similar to barbecue with a sugary aftertaste. If there’s any hint of Pepsi, it’s fleeting and lacks fizz.”

Who new Pepsi and chicken go so well, together, right? Well, the Chinese, apparently. Chicken wings tossed into a wok and caramelized in soy sauce, spices and cola is a simple and common recipe in China, and PepsiCo. wants to capitalize on its popularity by using it as the newest flavor for Lay’s chips. It might sound more like a recipe for disaster to us westerners, but bizarre flavors aren’t exactly new to China. In years past, lays has released a range of unusual flavors, including lemon tea (subtle), cucumber (cloying) and hot-and-sour fish soup (fishy). Knowing that, I think I might find pepsi-chicken potato chips almost edible. According to AdAge, “in potato-chip form, the [pepsi-chicken] flavor is vaguely similar to barbecue with a sugary aftertaste. If there’s any hint of Pepsi, it’s fleeting and lacks fizz.”

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http://www.odditycentral.com/news/pepsi-chicken-flavor-potato-chips-hit-china.html







